Capitol Site Logistics Specializes in the optimization of construction building sites, and short-haul trucking logistics. As a new company looking to take market share by strategic introductions, it was important for CSL to sculpt its messaging to its intended customer. Working closely with the management to create a small campaign to introduce CSL to its somewhat analog market was not a challenge. We developed assets to compliment the campaign and help springboard the small company to new levels of business.